Last Mile Experts

Royal Mail recently released research into the popularity of subscription programmes in the UK.
– Almost half of UK online shoppers subscribe to some kind of subscription delivery service
– Popularity of subscription services (in terms of purchases)
– Most popular subscription categories
– How sales increase with subscription models
– How to make subscription services work
– Profitability of subscription models
– Allegro and InPost in Poland
– Out of home and delivery cost savings
– Australia Post’s Shipster, NZ Post’s Shipmate
– Posts aggregating subscription services
– Products that lend themselves to subscription models
– Comment below! Is out-of-home key to making subscriptions profitable? What’s the right price point? What role will the posts play?

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